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Amazon Software Development Engineer - Prime Video Sterling in Seattle, Washington


On-site work location options include: Seattle, WA;

Amazon Prime Video is seeking experienced software engineers to join our Sterling team and drive the next phase of growth for our Display Ads platform. The Sterling team enables endemic display advertising within the Prime Video app, boosting discoverability of third-party content from Transactional Video on Demand (TVOD) and Prime Video Channels (PVC) partners.

Our mission is twofold: help customers discover new and niche content they might otherwise miss, while offering media partners greater control over promoted content and in-depth marketing insights. Sterling is a strategic priority with an ambitious goal to become a $500M+ business by 2026 through global expansion.

As a key member of the Sterling team, you'll play a vital role in scaling one of Amazon's newest and fastest-growing advertising products. You'll design and build highly available, low-latency systems to deliver personalized Display Ads to tens of millions of Prime Video customers worldwide.

We are looking for full stack software engineers who are passionate about video and Ads and are excited about joining a new team in a fast-moving space.

By submitting your application here, you can apply once to be considered for multiple Software Engineer openings across various Amazon teams. If you are successful in passing through the initial application review and assessment, you will be asked to submit your career and personal preferences so that our dedicated recruiters can match you to the right role based on these preferences.

Key job responsibilities

As a full stack Software Development Engineer you will:

  • Design and deliver exciting new features for Prime Video Sterling Program, which involves work on backend services as well as on clients like FireTV, PV apps on third party living room devices and Web.

  • Mentor and assist in the career development of junior engineers

  • Assist with recruiting and hiring

  • Analyze and break down complex problems into simplified, streamlined solutions, demonstrating strong problem-solving abilities and critical thinking.

  • Influence the technical direction of the team, contributing to architectural decisions and shaping the overall technical vision.

  • Build the team into an engineering center of excellence, fostering a culture of continuous learning, collaboration, and innovation.

  • Collaborate closely with cross-functional teams, ensuring seamless integration and alignment across various components of the Prime Video Sterling program.

A day in the life

  • Work closely with SDEs internally in the team to design, implement and launch new features for the Sterling program

  • Partner with Product managers on Prime Video and Ads program to influence and drive new features

  • Partner with SDEs in Ads (downstream) and PV (upstream) to iterate , evolve and improve the upward and downward integration.

  • Partner with SDEs in the wider org to collaborate and evolve org level mechanisms

About the team

We are the Prime Video Sterling team, who owns Display Ads on Prime Video. Display Ads enable the monetization of Prime Video experiences through advertising by providing Transaction Video on Demand (TVOD) and Prime Video Channels (PVC) studio partners with greater advertising placement options, targeting capabilities. The goal is for Project Sterling to mature into a CX neutral form of free cash flow, and generate revenue for re-investment into Originals, SVOD licensing deals, and other PV priorities.

We are open to hiring candidates to work out of one of the following locations:

Seattle, WA, USA

Basic Qualifications

  • 3+ years of non-internship professional software development experience

  • 2+ years of non-internship design or architecture (design patterns, reliability and scaling) of new and existing systems experience

  • Experience programming with at least one software programming language

Preferred Qualifications

  • 3+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience

  • Bachelor's degree in computer science or equivalent

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $115,000/year in our lowest geographic market up to $223,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.