Work in Washington Veterans Jobs

Job Information

Amazon Senior Product Manager, Fire TV in Seattle, Washington


Do you want to work in a role where you are encouraged to build and have the autonomy to push boundaries? Do you want the experience of leading international expansion and scaling new products globally? The Fire TV Demand Generation team is seeking a Senior Product Manager to own demand generation and category management for our new lineup of first party Smart TVs in CA and MX. You will be the business owner for a suite of highly strategic Fire TV sales programs; work with a cross-functional team including marketing, product development, demand planning, offline retail, finance, and merchandising to develop and execute a multi-year strategy to continue growing the Fire TV business globally. This is a high visibility role with frequent opportunities to interact with and present to leadership. In this role, you will have an opportunity to help customers discover our new TVs, develop channel-specific sales strategies, and test/implement new demand generation levers that deliver TV sales and enhance customer engagement and satisfaction. We are seeking someone who is creative, highly analytical, customer-obsessed, and excels at earning trust with stakeholders. The ideal candidate will have a passion for driving product sales in innovative categories, take ownership of the business, and be comfortable driving a mix of both strategy and execution.

Key job responsibilities

The Senior Product Manager, Fire TV role will be responsible for establishing the sales plan, demand generation strategies, and then overseeing all the category inputs required to hit/exceed the plan for CA/MX regions. They lead a broad and cross-functional set of stakeholders across Amazon Devices.

A day in the life

  • Demand Generation: Developing sales and marketing programs to accelerate customer adoption of Amazon’s Smart TVs.

  • Pricing and Promotions: Owning the pricing strategy and annual promotional calendar.

  • Business Planning: Building annual and long-range sales plans in collaboration with demand planning and finance.

  • Business Reviews / Category Performance: Owning the WBRs/Annual Sales Plans.

  • Inventory and Supply: Working closely with Business Planning to oversee forecasting and product build recommendations.

  • Channel Distribution: Driving strategies for & traditional offline retail.

  • Marketing: Working with channel owners to drive onsite merchandising, detail page conversion rates, cross shopping strategies, etc.

About the team

Join the team changing the future of entertainment. Fire TV has sold over 200 million devices globally across its family of streaming media players and smart TVs. Our growth requires leaders who move fast, have an entrepreneurial spirit, unrelenting tenacity to get things done, and are capable of breaking down and solving complex problems.

We are open to hiring candidates to work out of one of the following locations:

Seattle, WA, USA

Basic Qualifications

  • 5+ years of product or program management, product marketing, business development or technology experience

  • Bachelor's degree or equivalent

  • Experience with feature delivery and tradeoffs of a product

  • Experience owning/driving roadmap strategy and definition

  • Experience with end to end product delivery

  • Experience as a product manager or owner

  • Experience owning technology products

Preferred Qualifications

  • Experience in influencing senior leadership through data driven insights

  • Experience working across functional teams and senior stakeholders

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $124,500/year in our lowest geographic market up to $206,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.