Amazon Corporate LLC Marketing Manager, Recruitment Marketing in Seattle, Washington
Amazon's Associate Attraction Marketing team is looking for seasoned Marketing Manager to support marketing strategy and cross-team execution to generate business line strategies and marketing plans to drive applications and deliver short-term marketing results while optimizing over time against performance goals. You will support the development of marketing strategies across business lines (e.g. Amazon Transportation, Customer Fulfillment, etc.), and support a cross-functional teams to execute on those strategies. You are a passionate marketer with a track record of achieving impressive results. You thrive in ambiguous situations and love to build from scratch. You love test and learn innovation. You use data to rigorously assess marketing effectiveness and develop the right marketing mix. You think big, but also execute rapidly.You should thrive in ambiguous situations and love to build things from scratch. You design and execute analyses based on well-structured processes. You dive deep to find opportunities to invent and simplify, and then quickly execute.Responsibilities* Partner with cross-functional stakeholders to understand business line challenges and translate those into insights and marketing programs* Track market factors and changes in hourly candidate behavior which impact business line success, including market mapping and intelligence * Profile target candidates that meet the needs of the business line, and create personas that enable cross-functional teams to develop effective marketing plans* Develop differentiated positioning tailored for the business line, leveraging the overall brand guidelines and value prop* Identify appropriate sourcing and marketing levers to build top of funnel demand and efficiently attract hourly candidates* Support implementation of business line marketing programs across regions and teams* Bachelor's degree in an applicable discipline such as Business, Marketing or Communications 5+ years of relevant work experience in marketing strategy and execution* Proven track of record of building and optimizing multi-channel marketing campaigns, and equally comfortable building strategic marketing plans and executing at a tactical level* Deep analytical abilities, specifically with respect to channel and target customer insights and experiment design* Excellent oral and written communication skills to communicate complex concepts clearly and persuasively across all levels* Demonstrated ability to influence distributed cross-functional teams to achieve outcomes* Able to consistently nail details, driving process and managing to goalsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.