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Kforce Marketing Manager in Redmond, Washington

Kforce has a client that is seeking a Marketing Manager in Redmond, WA.Our client is a cutting-edge provider of world class software, solutions and services. Employing over 100,000 passionate people worldwide, they empower every person and every organization on the planet to achieve their dreams. Their best in class advancements in cloud, mobile, machine learning, and AI are changing the way people go about their lives. Doing business in 170 countries, our client is dedicated to fulfilling their mission of helping you and your organization achieve more around the world.Duties:

  • Direct Media Agency on publisher study guidance document which provide prescriptive direction to publishers on how to set up brand lift studies and reporting requirements

  • Ensure brand studies are in place and setup correctly prior to campaign launch

  • Approve brand study questions and confirm questions are relevant and aligned to the campaign objectives and consistent with Research & Insights surveys

  • Review and approve benchmarks being used for the campaign performance

  • Provide dashboard requirements and/or adjustments

  • Review and approve testing plans, socialize with media lead and manager

  • Review and approve reporting schedule including workback preview meetings

  • Set up all global reporting calls with agency, media, and BAR creative teams

  • 5 years of campaign analytics, 2 years media experience

  • Knowledge of digital media with a proven track record of building measurement plans and using data to improve paid media performance

  • Experience with campaign research and interpreting results

  • Experience with testing and designing accurate test plans

  • Proven analytical reasoning skills with both quantitative and qualitative experience

  • Strong communication and collaboration skills

  • Passion for analyzing data, and driving business insights from customer behaviors

  • Strong communication skills and collaboration across organizations and functions

  • Understanding of Ad Operations and Ad Tech platforms

  • Ability to manage and prioritize multiple projects under tight deadlines

  • Curiosity to learn and understand why

  • Ability to connect dots across various measurement sources, data signals to get at insights

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.Compensation Type:Hours

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