Town & Country Markets, Inc Digital Brand Manager in Poulsbo, Washington
WHO WE ARE
T&C is a family-owned company that builds authentic relationships one interaction at a time through consistent commitment to heartfelt service, relating to people as people (not numbers) and by selling the freshest, highest-quality products available. We have a deep passion for food and people and are always looking for service-minded individuals of all backgrounds to join our community.
WHO YOU ARE
You are genuine and authentic in your interactions both with your customers and co-workers. You thrive in a team environment, take your responsibilities seriously, and always consider the customer in your decisions. You see richness and strength in a diverse workforce and treat others with respect to create a place of belonging for all. You care about your community and the environment. Pursuing knowledge in order to add value and grow is your idea of fun. Oh, and you love food!
WHAT WE OFFER (IN ADDITION TO BEING A FUN PLACE TO WORK)
We have a highly competitive benefits package ($5-$19 weekly medical premiums), vacation/sick time, paid holidays, premium pay rates, an Employee Assistance Program, a discount on virtually everything in our markets, 401(k) plans, profit-sharing and a pension, scholarship program and an employee referral bonus program. Whoa! That’s a lot of great stuff!
THE SMALL PRINT WE WANT YOU TO BE AWARE OF
T&C is proud to be an Equal Opportunity Employer. We value a diverse workplace and do not discriminate based on race, color, national origin, religion, gender identity, sexual orientation, age, disability, or any other applicable characteristic protected by law. We invite women, people of color, LGBTQ individuals, members of ethnic minorities, foreign-born residents, and veterans to apply. T&C is a drug-free workplace. All final applicants for employment will be required to successfully pass a drug screening before they are eligible for employment. Duties and responsibilities may be added, deleted, or changed at any time at the discretion of management, formally or informally, either verbally or in writing.
If your experience looks a little different from what we’ve identified and you think you can thrive in this role, we’d love to learn more about you.
Reports to the Sr. Brand Development Director
Coordinates with the Marketing Director on projects and strategic direction
Manages our brand identity across all digital marketing channels, including website, social, and email
Manages content strategy across our digital channels with the goals of driving site traffic, increasing conversions, growing customer database, and expanding reach and engagement through social media
Assures digital strategy encompasses company goals and aligns with Town & Country’s brand positioning
Manages the daily activities of the content team including marketing coordinator, copy writers, graphic designers, and videographers
Manages marketing calendar that guides the creation and delivery of content across all digital channels
Ensures website is aligned with our brand guidelines; website content is current and relevant for our target audiences
Manages digital strategies and agencies to drive traffic to our website including SEO, SEM, display and paid social
Collaborates with social media partner on development of social strategies aligned with brand positioning
Maintains department in a neat, clean, and orderly manner
Provides excellent customer service
Stays current with industry trends, standards, and changes
Stays current with all training including online training and professional development opportunities
Ensures the dissemination of and adherence to all company and department policies
Supports and follows sustainability programs
Supports and follows all safety and security policies
Provides and demonstrates attitude of service to team, staff and our customers
Operates within the Company’s Core Values, Company Brand, and Business Principles
5+ years of experience in digital and brand marketing, ideally within consumer products or retail environments
Demonstrable experience leading and managing brand identity for website content development, social media, pay-per-click, and display advertising campaigns
Highly creative with experience in identifying target audiences and devising content strategy that engages, informs, and motivates
Solid knowledge of websites and analytics tools to measure website traffic for optimal customer experience
Familiarity and experience with content management systems
Strong analytical skills and data-driven thinking
Excellent listening, verbal, and written communication skills
Experience in the food and beverage industry and passion for food preferable
Requires strong project management experience
Excellent customer service skills
Must be able to deal with stress and juggle priorities with lots of interruptions
Proven ability to create a volume of high-quality work in a deadline-driven environment
Commitment to personal and professional development
Requires occasional travel to market locations throughout Snohomish, King, and Kitsap counties
Possesses full body mobility (bending, stooping, twisting, and reaching) and excellent manual dexterity
Ability to work in a constant state of alertness and safe manner
External Company Name: Town & Country Markets, Inc.
External Company URL: http://www.townandcountrymarkets.com/